


Luka Kopajtic is a European senior designer with over 10 years of experience supporting startups and founders worldwide.
With a background in leading creative teams across disciplines, he helps brands stand out through a focus on strategy, identity, and digital design.
Luka Kopajtic is a European senior designer with over 10 years of experience supporting startups and founders worldwide.
With a background in leading creative teams across disciplines, he helps brands stand out through a focus on strategy, identity, and digital design.
60+ clients
since 2015
BRAND STRATEGY
BRAND DESIGN
WEBSITE DESIGN
PRODUCT DESIGN
Dynamic rebrand - X8C agency
Dynamic rebrand - X8C agency
As the head of design at X8C Agency for more than two years, I led the rebranding and development of X8C's flexible visual identity. We collaborated closely with the founders and team to ensure the new design aligned with their vision and evolving direction while honoring the foundation of the previous branding.
As the head of design at X8C Agency for more than two years, I led the rebranding and development of X8C's flexible visual identity. We collaborated closely with the founders and team to ensure the new design aligned with their vision and evolving direction while honoring the foundation of the previous branding.
UX design - various clients, 2015-2025
UX design - various clients, 2015-2025
Over the past few years, I've had the opportunity to work with a range of web3 startups and founders, helping transform their early concepts into functional interface prototypes. While my primary focus is branding, I also have experience in product design, ensuring that visual identity and user experience align.
Over the past few years, I've had the opportunity to work with a range of web3 startups and founders, helping transform their early concepts into functional interface prototypes. While my primary focus is branding, I also have experience in product design, ensuring that visual identity and user experience align.
Branding - Bluerock investing platform
Branding - Bluerock investing platform
Bluerock is a startup that's making crypto investing accessible and simple. I have designed their visual identity that is as approachable as their product., together with Bluerock's marketing materials, SMM graphics and pitch decks that consistently follow brand guidelines.
Bluerock is a startup that's making crypto investing accessible and simple. I have designed their visual identity that is as approachable as their product., together with Bluerock's marketing materials, SMM graphics and pitch decks that consistently follow brand guidelines.
Assets - Otaris launchpad
Assets - Otaris launchpad
Otaris decided to reinvent themselves as the go-to startup accelerator. I've guided the artists and 3D designers at Otaris in creating visual assets that stayed true to the platform's vision. My role was to provide direction and ensure consistency across all designs, contributing to a cohesive visual experience that aligned with launchpad's goals and audience.
Otaris decided to reinvent themselves as the go-to startup accelerator. I've guided the artists and 3D designers at Otaris in creating visual assets that stayed true to the platform's vision. My role was to provide direction and ensure consistency across all designs, contributing to a cohesive visual experience that aligned with launchpad's goals and audience.
Branding - Auxilium research
Branding - Auxilium research
Backed by Faculty Group, Auxilium Research conducts in-depth crypto and economic research. It aims to provide insightful analysis and structured research to help navigate the evolving crypto landscape. With their team, we've designed a branding system that embodies transparency, knowledge, and authority in the industry.
Backed by Faculty Group, Auxilium Research conducts in-depth crypto and economic research. It aims to provide insightful analysis and structured research to help navigate the evolving crypto landscape. With their team, we've designed a branding system that embodies transparency, knowledge, and authority in the industry.
Creative direction - Spool trailer
Creative direction - Spool trailer
For Spool's video project, my role focused on defining the visual narrative and working with 3D designers and animators. The main goal was to ensure capturing the essence of the product while resonating with Spool's target audience.
For Spool's video project, my role focused on defining the visual narrative and working with 3D designers and animators. The main goal was to ensure capturing the essence of the product while resonating with Spool's target audience.
NFT collection - Spool DAO community
NFT collection - Spool DAO community
When Spool DAO launched its first NFT collection, which was distributed to the DAO community during various events, I took on the role of conceptualizing visuals. My focus was on creating designs that built anticipation.
When Spool DAO launched its first NFT collection, which was distributed to the DAO community during various events, I took on the role of conceptualizing visuals. My focus was on creating designs that built anticipation.
"Luka is an extraordinarily organized individual who always strives to optimize as many processes as possible and deliver high-quality products without any fluff. It's a pleasure working with him, as he always pushes you to go that extra mile, which is totally worth it in the end."

Jaka Fefer
Co-founder, MightyWorks
"I worked with Luka for two solid years when we were both leading our departments. He was a whiz kid who consistently delivered design projects with speed and precision, especially under tight deadlines. Luka was my go-to for any design challenges, and anyone who has him on their team is blessed with one of the best designers I have ever worked with."

Arvin Natan
Head of Marketing, Faculty Group
Head of Marketing, Faculty
"Luka has always brought the 'creative' part to the creative chaos in our agency. In our 2 years working together, he mostly worked on and led projects asynchronously, but our clients and the outcomes were always in sync."

Taf Majumder
Marketing Lead, X8C



Luka Kopajtic is a European senior designer with over 10 years of experience supporting startups and founders worldwide.
With a background in leading creative teams across disciplines, he helps brands stand out through a focus on strategy, identity, and digital design.
Luka Kopajtic is a European senior designer with over 10 years of experience supporting startups and founders worldwide.
With a background in leading creative teams across disciplines, he helps brands stand out through a focus on strategy, identity, and digital design.